Basic – Bachelor of Business Administration(Management)
Nationality
Any Nationality
Vacancy
1 Vacancy
Job Description
Objectives of this Role
Build, lead, and review work of the creative team in the production of all web, print, and digital marketing collateral.
Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology
Collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities
Develop internal marketing campaigns that translate marketing objectives across business units into clear and motivating creative strategies
Analyze brand tracking, market trends, consumer need, and the competitive landscape
Meet budget standards by forecasting and managing expenses
Daily and Monthly Responsibilities
Supervise a cross-functional team of graphic designers, copywriters, social media experts, photographers/videographers, and project managers in the strategic development of messages and deliverables
Prioritize work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with designers, copywriters, and production departments
Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner
Review and approve art and copy developed by the team, ensuring deliverables that effectively address marketing goals and challenges
Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences
Present, or oversee presentation of final concepts, and obtain approvals for deliverables
Skills and Qualifications
10 years of related experience with 7 years of creative direction in agency or corporate setting
Years of experience creating marketing/advertising campaigns from developing vision and the message platform to overseeing production on time and budget
Understanding and past experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, but also understand offline and print
Proven experience with concept development
Highly skilled with leading a team of creative talent
Strong creative vision with an understanding of business objectives
Preferred Qualifications
Bachelors or Master s degree in marketing or business or any relevant field.
Prior experience with copywriting, design, or production
Prior project management experience, with a focus on creative direction
Art Director
Client of ARC Talent H 5 – 9 Years R Dubai – United Arab Emirates
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